40° 37’ 10.560” N,111° 35’ 30.840” W

Our Impact

Making a global impact through a local mentality

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Always progressing in a Forward Stance

Alterra was founded on the idea that progress happens when we accept difficult challenges and move forward together.

Forward Stance is our pledge to create lasting impact — building a better future for adventure through four key commitments: People, Planet, Community, and Responsibility.

Moving mountains isn’t easy, but that’s exactly what we intend to do.

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Forward Stance Impact Report

Learn how our impact is building a better future for adventure.

2024 Annual Impact Report

2023 Annual Impact Report

2022 Annual Impact Report

People

Alterra Mountain Company believes that the mountains are for everyone.

We invest in programs that foster a welcoming culture of belonging and fair systems for all of our employees and guests.

Planet

Powered by our love for the mountains, we are raising the standard for climate action in the ski industry.

Alterra is the first US-based ski company to have our climate targets validated by the Science Based Targets initiative (SBTi). Our commitments now include annual reporting on Scope 3 emissions and a dedicated supplier engagement target.

Our 2030 sustainability commitment

We share a responsibility to take meaningful climate action. With 2030 goals in place, we aim to create the biggest impact while leaving the smallest footprint.

Reduce absolute scope 1 & 2 GHG emissions 50% from FY22 baseline

Increase active annual sourcing of renewable electricity to 100%

Help 67% of suppliers by spend covering purchased goods and services and capital goods set their own science-based targets

Community

Committed to the places where we live, work, and play

Built on the belief that people are the backbone of our business, Alterra Mountain Company seeks to create opportunities for community well-being. With a focus on financial and charitable support, we are building one global mountain community, here to lift each other up throughout the peaks and valleys of life.

Intricately woven into the fabric of our operating philosophy is the belief that our work must advance the well-being of our people, the health of the planet, the vitality of our communities, and our shared investment with all our stakeholders.

Karen Sanford

Chief Legal & Social Responsibility Officer