Press Release


DENVER, CO, October 7, 2020Alterra Mountain Company Chief Executive Officer, Rusty Gregory, announces leadership promotions and organizational changes as the company looks toward its long-term future, while navigating the upcoming winter season during the pandemic.

Alterra Mountain Company is adding two new divisions to the company, Hospitality and Real Estate. These divisions will work in parallel with the Mountain Division, made up of the company’s 15 North American mountain destinations. The Hospitality Division is responsible for elevating the guest experience and growing the offerings beyond the company’s current 45 lodging properties, 100+ food and beverage outlets, and various membership clubs. The Real Estate Division is responsible for growing the overall appeal of each destination by combining strategic on-mountain and base area development.

Todd Shallan has been promoted to Chief Operating Officer, Hospitality Division and will leave his current role as President & COO of Deer Valley Resort in late October. Jeremy Levitt, President and COO of CMH Heli-Skiing & Summer Adventures, will assume Todd’s roles and responsibilities at Deer Valley and will continue to oversee CMH. Rob Rohn, CMH’s long-tenured General Manager and Director of Mountain Operations, will manage daily operations at CMH through the 20/21 winter season. Bryan Elliot has been named President of the Real Estate Division in addition to his current responsibilities as Chief Development Officer of Alterra Mountain Company.

Todd has a 35-year track record in the resort, hospitality and recreation industries. Previously, Todd was Chief Operating Officer at iFly Indoor Skydiving in Austin, TX, Director of Asset Management for KSL Capital Partners in London, Vice President and General Manager at Hotel Del Coronado & Beach Village at the DEL in Coronado, CA, and held a variety of other F&B and hotel-related roles for the prior two decades after graduating with a B.S. in Hotel Administration from Cornell University. Todd will assume his new role in mid-November, after a brief transition period with Jeremy at Deer Valley.

Prior to becoming President of CMH in 2015, Jeremy worked at CMH’s parent company, Intrawest Resorts (now Alterra Mountain Company), where he led a variety of strategic initiatives, turnarounds, and corporate development projects. Jeremy started his career in mergers & acquisitions at Citigroup in New York and then moved on to private equity & distressed asset investments at Cerberus Capital Management. He was recruited to Vienna, Austria to invest for BAWAG P.S.K., Austria’s 4th largest commercial bank and a Cerberus portfolio company. Jeremy received his MBA from The Wharton School at the University of Pennsylvania where he focused on Management and Marketing.

About Alterra Mountain Company

Alterra Mountain Company is a family of 15 iconic year-round destinations, including the world’s largest heli-ski operation, offering the Ikon Pass, the new standard in season passes. The company owns and operates a range of recreation, hospitality, real estate development, food and beverage and retail businesses. Headquartered in Denver, Colorado, with destinations across the continent, Alterra Mountain Company is rooted in the spirit of the mountains and united by a passion for outdoor adventure. Alterra Mountain Company’s family of diverse playgrounds spans six U.S. states and three Canadian provinces: Steamboat and Winter Park Resort in Colorado; Squaw Valley Alpine Meadows, Mammoth Mountain, June Mountain and Big Bear Mountain Resort in California; Stratton and Sugarbush Resort in Vermont; Snowshoe in West Virginia; Tremblant in Quebec, Blue Mountain in Ontario; Crystal Mountain in Washington; Deer Valley Resort and Solitude Mountain Resort in Utah; and CMH Heli-Skiing & Summer Adventures in British Columbia. Alterra Mountain Company honors each destination’s unique character and authenticity and celebrates the legendary adventures and enduring memories they bring to everyone. For more information, please visit

About Ikon Pass

The Ikon Pass welcomes skiers and riders to a community of inspiring mountain destinations and the people who live and play among them across the Americas, Europe, Australia, New Zealand, and Japan. Brought to you by Alterra Mountain Company, the Ikon Pass unlocks adventure at iconic and unique destinations including Aspen Snowmass, Steamboat, Winter Park, Copper Mountain Resort, Arapahoe Basin Ski Area, and Eldora Mountain Resort in Colorado; Squaw Valley Alpine Meadows, Mammoth Mountain, June Mountain and Big Bear Mountain Resort in California; Jackson Hole Mountain Resort in Wyoming; Big Sky Resort in Montana; Stratton, Sugarbush Resort, and Killington in Vermont; Windham Mountain in New York; Snowshoe in West Virginia; Boyne Highlands and Boyne Mountain in Michigan; Crystal Mountain and The Summit at Snoqualmie in Washington; Mt. Bachelor in Oregon; Tremblant in Quebec and Blue Mountain in Ontario, Canada; SkiBig3 in Alberta, Canada; Revelstoke Mountain Resort and Cypress Mountain in British Columbia, Canada; Sunday River and Sugarloaf in Maine; Loon Mountain in New Hampshire; Taos Ski Valley, New Mexico; Deer Valley Resort, Solitude Mountain Resort, Brighton Resort, Alta Ski Area, and Snowbird in Utah; Zermatt in Switzerland; Thredbo and Mt Buller in Australia; Coronet Peak, The Remarkables, Mt Hutt in New Zealand; Niseko United in Japan, and Valle Nevado in Chile. Special offers are available at CMH Heli-Skiing & Summer Adventures, the world’s largest heli-skiing and heli-accessed hiking operation. For more information, please visit